Morocco is on the brink of setting a new record in sweet pepper exports, showcasing its potential as a leading player in the global agricultural market. Recent data indicates that from January to August 2024, the country exported nearly 150,000 tons of sweet peppers, marking an impressive 20% increase compared to the same period last year. This remarkable growth positions Morocco to achieve new heights in its export performance.

 

The European Union continues to be a vital market for Moroccan sweet peppers, with Spain, France, Germany, and the Netherlands being key importers. These nations not only use the sweet peppers for domestic consumption but also re-export them to other European countries, amplifying Morocco’s trade footprint. Additionally, exports to the United Kingdom have skyrocketed fivefold from 2019 to 2023, reflecting a burgeoning demand for Moroccan produce. Switzerland also plays a significant role, with 2.7 thousand tons of sweet peppers exported from Morocco between January and August this year.

 

Beyond Europe, Morocco is expanding its reach into Sub-Saharan African markets, including Mauritania, Senegal, Mali, and Gambia, further diversifying its export portfolio. While these markets currently account for 9% to 12% of overall exports, their potential for growth is promising. With this trajectory, Morocco is well-positioned to solidify its status as a key player in the global sweet pepper trade.

 

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