Mark Ferguson
Phlo Systems Ltd
Mark Ferguson – Member of the Business Council for Banking and Trade Finance
Mark Ferguson, the Head of Sales at Phlo Systems Ltd, stands out as a visionary leader in the realm of international trade software and solutions. At the helm of Phlo Systems, Mark spearheads initiatives in import/export customs automation, leveraging AI and ChatGPT technologies, and developing commodity trading software solutions. His leadership is driven by a passion for innovation and technology, significantly contributing to the company’s mission of streamlining processes and reducing costs in international trade.
With a robust career spanning 25 years in the international software industry, Mark’s journey from sales roles to the position of managing director has been marked by a profound impact on the teams and customers he has served. His extensive experience encompasses significant projects across various sectors, including retail, fintech, commodity trading, oil and gas, and supply chain management.
Mark’s notable accomplishments include leading the merchandising and supply chain project at Argos in 2019, orchestrating the Boots IT and business transformation project for SAP in 2003, and steering UK & Asia sales and operations as the Managing Director for PSI Metals Ltd from 2013 to 2018. His strategic vision also facilitated the establishment of a sales business for a fintech startup, supporting digital banking projects across the Middle East. In 2021, Mark played a pivotal role in setting up the Ags trading software business for Brady Technologies. Currently, as the Group Sales Director for Phlo Systems, he is dedicated to supporting trading companies globally, regardless of their size.
Mark’s reflections on the evolution of the industry underscore the dramatic advancements from the nascent stages of the internet to the current digital age, characterized by the widespread use of social media and digital platforms. He identifies the enduring challenges of building strong, self-sufficient teams capable of managing risk, cost, and time while delivering exceptional customer service and simplifying complex processes.
Looking ahead, Mark is enthusiastic about the potential for rapid technology deployment and the formation of agile teams to address the digitization and simplification of legacy systems. His advice to newcomers in the industry emphasizes the importance of engaging directly with teams, superiors, and customers to truly understand and meet their needs.
In dealing with setbacks and challenges, Mark advocates for a proactive and solution-oriented approach, focusing on collaboration and effective communication. He draws inspiration from his past and present teams, managers, and customers, viewing them as role models and sources of inspiration.
Outside of his professional endeavors, Mark’s interests include sailboat racing, mountain biking, cooking, and entertaining. He also cherishes time spent in his garden with his family and dog. Mark Ferguson’s career is a testament to his commitment to excellence, innovation, and leadership in the international trade software industry, making him a distinguished member of the International Trade Council’s Business Council in Innovation and Technology.