ITC Business Council – Lindsay Stanton

Lindsay Stanton- Member of the Business Council for Innovation and Technology

 

Lindsay Stanton, serving as President and Board Member at Digi-Me, stands at the forefront of revolutionizing the recruitment marketing industry through innovative video technology solutions. With a background deeply rooted in sales and marketing, Lindsay’s journey with Digi-Me began during its nascent startup phase, where she played a pivotal role in shaping the company into a leading force in the business services, human resources, and recruitment marketing sectors.

 

Under Lindsay’s leadership, Digi-Me has developed a globally patented platform that significantly enhances the recruitment process through custom VideoJobs®. These videos not only spotlight career opportunities and corporate culture in a more engaging manner but are also designed to be highly accessible across various platforms and devices. The technology behind Digi-Me offers professional-quality video solutions, complete with cloud-based analytics for real-time reporting on candidate behavior, thus ensuring that Digi-Me remains at the cutting edge of the industry.

 

Lindsay’s entry into the industry was marked by her ability to identify and capitalize on emerging opportunities within the tech space, contributing to Digi-Me’s establishment as a pioneering company. Her adeptness in public speaking and thought leadership has been instrumental in creating market awareness and fostering strategic global relationships, thereby expanding Digi-Me’s reach across diverse verticals.

 

Among her numerous professional accomplishments, Lindsay takes pride in leading Digi-Me with a heart-centered approach, fostering a strong team ethos within the organization. Her efforts have not only earned Digi-Me the prestigious Go Global Award but have also led to her being a recurrent invitee to the esteemed Women in Leadership Committee for the American Staffing Association for four consecutive years.

 

Reflecting on the industry’s evolution, Lindsay recalls the nascent days of mobile adoption for job searches and applications—a concept that has now become ubiquitous. Today, she identifies the primary challenge within the industry as the difficulty organizations face in finding critical talent to maintain peak performance.

 

Looking ahead, Lindsay envisions the industry moving towards deeper automation and true integration of tools, particularly from a data perspective. She emphasizes the untapped potential of strategically layering digital tools to optimize performance and outcomes.

 

For those embarking on a career in the industry, Lindsay advises a focus on understanding the candidate’s experience from a user perspective to build effective strategies. She approaches setbacks and challenges with grace and vulnerability, viewing them as integral to both business and life.

 

Lindsay draws inspiration from her late husband, Roger, who represented Digi-Me with unparalleled class, integrity, and passion. Outside of her professional endeavors, Lindsay finds solace in hiking in the mountains, running or walking in nature, and spending quality time with her beloved dogs. Her journey with Digi-Me and her contributions to the field stand as a testament to her commitment to innovation, leadership, and the transformative power of technology in the recruitment industry.