Jovin Joseph Rutta
United Bank for Africa (Tanzania)
Jovin Joseph Rutta- Member of the Business Council for Banking and Trade Finance
Jovin Joseph Rutta, serving as the Trade Sales Officer at United Bank for Africa (Tanzania), is a distinguished banking professional with over four years of experience in the industry. His journey in banking commenced with a humble beginning as a volunteer in bank product sales, from which he ascended to his current role, specializing in mobilizing trade business and maximizing trade profitability across the country. Jovin’s academic credentials are impressive, holding a Bachelor of Science in Finance and Investment from Ardhi University, a Master of Science in Finance and Investment from the Institute of Accountancy Arusha, and a certification as a Certified Public Banker by the Tanzania Institute of Bankers, governed by the Central Bank of Tanzania.
Jovin’s career is marked by his contributions to significant banking initiatives, including the development of trade products tailored for the oil and gas industry, emphasizing financing imports through Letters of Credit. One of his proudest professional accomplishments is his involvement in managing the financing facility for the Mwalimu Nyerere Hydroelectric Power Dam project, a landmark electricity project in East and Central Africa.
Throughout his tenure in the banking sector, Jovin has witnessed and contributed to its evolution, particularly through digital innovations that streamline processes and enhance customer service. He highlights the knowledge gap in the trade business as a significant challenge, emphasizing the need for banks to reach and serve the SME sector more effectively.
Looking ahead, Jovin is optimistic about the industry’s direction, foreseeing further integration of digital technologies to reduce physical interactions, from applications and facility issuance to KYC and due diligence processes. He is particularly excited about the automation in trade facilities processing, which promises to simplify the business flow between banks and clients.
For those embarking on a career in banking, Jovin advises investing in comprehensive knowledge about products, market trends, sales strategies, and the visionary direction of the industry. He approaches setbacks and challenges with a positive perception, viewing them as opportunities for resolution and growth.
Jovin draws inspiration from prominent figures in the banking and finance sector, including Mr. Tony O. Elumelu, Mr. Gbenga Makinde, and Ms. Dora Kyungu, whose achievements and leadership styles have influenced his professional development.
Beyond his banking career, Jovin is deeply committed to his faith, with worshiping God being a central aspect of his life outside work. His professional journey, marked by continuous learning, innovation, and a commitment to excellence, makes him a valuable member of the Banking, Finance, and Trade Finance Business Council in the International Trade Council. Jovin Joseph Rutta’s contributions to UBA Tanzania and the broader banking industry reflect his dedication to financial inclusion and the advancement of banking services in Tanzania and beyond.