Vietnam’s fruit and vegetable export sector is experiencing impressive growth, with the first seven months of 2024 seeing exports surpass US$3.8 billion—a remarkable 23.4% increase compared to the same period last year. In July alone, export value surged by 18%, reaching $477 million. This growth is attributed to a rising global demand for Vietnamese produce, which has successfully met international quality standards, further boosting its export value.
The Vietnam Fruit and Vegetable Association emphasizes that this upward trend is a testament to the country’s ability to deliver high-quality produce to global markets. Key export destinations include the northeast Asian markets, particularly China and South Korea. China remains Vietnam’s largest export market, accounting for 64% of the total export value, which translates to $2.1 billion—an impressive 22% year-on-year increase. South Korea also demonstrated strong demand, with imports rising by 57.9% to $164 million, largely driven by popular fruits like dragon fruits, mangoes, and grapefruits. The U.S. market also saw significant growth, with a 32.4% increase in imports, reaching approximately $157 million.
While exports are thriving, Vietnam’s fruit imports have also grown, with over $1.2 billion spent in the first seven months of 2024—up by 12.7% from the previous year. These imports, primarily from China, the U.S., and Australia, focus on temperate fruits such as apples, pears, and grapes. The Vietnam Fruit and Vegetable Association notes that these imports are essential in addressing domestic shortages and complementing limited local supplies.
Amid these positive developments, Vietnam’s coconut industry is emerging as a promising sector, especially with ongoing negotiations to finalize quarantine requirements for fresh coconut exports to China. With substantial demand for both fresh and processed coconuts, this market presents a lucrative opportunity for Vietnam’s coconut industry, poised to significantly boost export revenues in the near future.
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