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The Channel Architect – Designing Resilient Go-to-Market Strategies for Agents, Distributors, and Franchisees Worldwide By the International Trade Council

About the Book

 

Navigating the intricate landscape of global market expansion demands more than just ambition; it requires a meticulously designed strategy. *The Channel Architect* offers an indispensable blueprint for organizations seeking to establish robust go-to-market channels worldwide. Authored by the International Trade Council, this essential guide empowers manufacturers and brands to transcend geographical barriers while mitigating the inherent legal, payment, compliance, and reputational risks of international commerce

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The Channel Architect - Designing Resilient Go-to-Market Strategies for Agents, Distributors, and Franchisees Worldwide By the International Trade Council

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Important Disclaimer: The International Trade Council is not affiliated in any way with the International Trade Centre. The International Trade Centre is a joint subsidiary organ of the United Nations (acting through UNCTAD) and the World Trade Organization. The International Trade Council is an independent peak-body chamber of commerce acting on behalf of its member businesses and governments. If you are looking for the International Trade Centre, please visit www.intracen.org.