Global Pathways: Pakistan to the World is a practical guide designed to help Pakistani businesses—especially small and medium-sized enterprises (SMEs)—take their products and services to global markets. Jointly published by the International Trade Council and the Federation of Pakistan Chambers of Commerce & Industry, the book walks readers step by step through export readiness, building the right team, navigating legal and regulatory requirements, securing financing, and developing winning market-entry strategies.
Global Pathways: Pakistan to the World

Inside, you’ll find clear explanations of government incentives, trade agreements, and customs procedures, alongside actionable advice on pricing, packaging, logistics, and financing options like letters of credit and export insurance. The book also explores digital tools—from e-commerce platforms to trade data analytics—and offers guidance on overcoming common barriers such as cultural differences, payment risks, and regulatory hurdles.